About Us

Thakur Tea began as a small, determined dream in 1979. What started as a modest trading enterprise by Neeraj Trading Co. in the vibrant heart of Punjab soon grew into a brand that people trust and cherish. Over four decades later, Thakur Tea remains guided by the same simple values its founders held dear: respect for craft, devotion to quality, and a belief that every cup brings people together. Our journey is one of humble beginnings, careful learning, and continuous refinement — a story threaded through the hands of farmers, blenders, packers, and families who have kept tea at the center of daily life.

Our Heritage and Philosophy

Our heritage is steeped in the land and culture of Punjab, where hospitality and warmth naturally blend into the ritual of tea. Thakur Tea honors those traditions while embracing modern standards of production and quality control. We believe that tea is more than a beverage — it is a ritual, a moment of pause, an offering of comfort and connection. This belief shapes every decision we make: from selecting gardens and leaves to the packaging that keeps flavours fresh.

How We Source Our Leaves

Quality begins at the source. Thakur Tea sources leaves from carefully selected gardens across India, chosen for their soil, climate, and sustainable farming practices. We maintain direct relationships with growers and cooperatives to ensure traceability and fair treatment. These long-term partnerships allow us to work closely with planters on crop health, harvesting practices, and quality improvements that benefit both the land and the people who tend it.

Blending: The Heart of Our Taste

Our blenders are artists in their own right. They blend CTC (crush-tear-curl) and orthodox teas in carefully measured proportions to create the signature Thakur Tea flavours — robust but balanced, brisk yet smooth. Each blend is crafted to deliver consistent aroma, colour, and mouthfeel. We constantly refine our recipes to respond to changing palates, seasonal leaf variations, and customer feedback, while always preserving the essence of what people love about our tea.

Quality Control and Packaging

Standards are non-negotiable at Thakur Tea. From leaf sorting and oxidation control to laboratory testing, we employ a range of processes to ensure safety and consistency. Our packaging is designed to keep tea fresh from our facility to your cup — timed freshness seals and moisture-resistant wraps preserve aroma and flavour. For our larger retail and wholesale clients we also provide customized packaging options while adhering to the same strict quality protocols.

Sustainability and Responsibility

Responsible farming and sustainable practices rank high in our priorities. We encourage and support initiatives such as soil conservation, judicious water use, reduced chemical inputs, and organic farming methods where feasible. We also support smallholder farmers with training and fair pricing programs that help create healthier livelihoods for families on the land. For Thakur Tea, sustainability is not a buzzword — it is an obligation to future generations and to the communities who make our product possible.

Community and People

The human side of our supply chain matters. Many of the people who work on the farms and in our facilities belong to the local communities that have nurtured tea-growing traditions for generations. We invest in worker safety, fair wages, and local social programs. Beyond the supply chain, Thakur Tea engages with customers: we listen to feedback, attend local events, and take pride in seeing our product become a part of family gatherings, street-side chai stalls, and morning rituals across the region.

Varieties & Flavours

Thakur Tea offers a wide range of choices to suit different tastes and occasions. From the bold, brisk blends perfect for a traditionally strong morning brew to lighter, more delicate mixes ideal for afternoon refreshment, our lineup caters to many palates. We also craft special blends for milk teas and chai masala, remembering that some of the best cups are made when you stir in a little warmth and spice. Seasonal releases and limited-edition blends let us experiment and keep our offerings fresh and exciting.

Preparing the Perfect Cup

While tea can be simple, preparation does make a difference. For a classic cup of Thakur Tea:

1. Use fresh, cold water and bring it to a rolling boil.
2. Add 1 heaped teaspoon of Thakur Tea per cup (adjust to taste) directly to the boiling water for strong flavour.
3. If making chai, add milk and sweetener of choice and simmer for a couple of minutes to allow the flavours to infuse.
4. Strain into cups and serve hot. For iced variations, brew double-strength, cool, and serve over ice.

These simple steps help unlock the full character of the blend and ensure a satisfying, warm experience in every cup.

Innovation and Craft

Although we respect tradition, we also embrace innovation. From improved sorting technologies to more efficient drying, every thoughtful improvement helps us maintain taste and reduce waste. We experiment with infusion times, temperature controls, and blending techniques to explore new frontiers in flavour without sacrificing the identity of Thakur Tea.

Our Promise to You

At the core of Thakur Tea's promise is transparency and reliability. We commit to providing a consistent, high-quality tea experience that honors the hands that produced it and the people who enjoy it. Whether you pick up one of our classic tins or order bulk for a café, we guarantee careful sourcing, meticulous blending, and packaging that protects the tea’s natural characteristics.

Health & Wellbeing

Tea has been celebrated for its healthful properties for centuries. While we do not claim any medical benefits, we celebrate tea’s place in a balanced lifestyle. Our blends are naturally caffeinated and can be part of a daily routine that encourages hydration, social connection, and small moments of calm. For those seeking lower-caffeine options, we also provide light blends and can advise on brewing techniques that reduce caffeine extraction.

Retail, Wholesale & Partnerships

Thakur Tea is proud to serve small retailers, large supermarkets, hospitality partners, and independent cafés. We work with partners to offer tailored product lines, private labeling, and flexible order quantities. Our sales and distribution teams are always ready to help you choose the right product mix and packaging for your business needs.

Awards and Recognition

Over the years, Thakur Tea has received recognition for quality and community initiatives. While awards are not the end goal, they validate the hard work of our farmers, processors, and staff. Most importantly, the enduring loyalty of our customers is the greatest recognition we could ask for — the proof that our tea resonates and refreshes daily lives.

Stories from the Garden

Behind every batch of leaves is a story. The morning harvest after the monsoon rain. The careful plucking by hands who learned the rhythm from elders. The small experiments in composting and water management at family-run gardens. These stories inspire us to be better buyers and better neighbors. We try to bring some of those stories to you through our packaging notes, farmer spotlights, and occasional visits that we facilitate for partners and customers who wish to understand tea from soil to sip.

Customer Care and Feedback

Your voice matters. We actively seek feedback and continually refine our blends and offerings based on what customers tell us. Whether a note about aroma, packaging, or a new flavour idea, we treat feedback as collaboration. Contact our customer service team via the details below — we’re always happy to hear how we can make your tea moments better.

Giving Back

We believe in giving back to the communities that sustain our supply chains. Thakur Tea contributes to local initiatives in education, health outreach, and farmer training programs. These efforts aim to improve quality of life and ensure that tea-growing communities can thrive. Transparency in contribution and impact is important to us — we publish summaries of our community activities and invite partners to participate where appropriate.

Where You’ll Find Us

You’ll find Thakur Tea in neighborhood stores, local markets, and specialty retailers across Punjab and beyond. We partner with cafés and eateries that value authentic flavour and traditional brewing methods. For larger orders or distribution inquiries, please reach out using the contact details provided on this page.

Future Outlook

Looking ahead, Thakur Tea aims to expand responsibly — bringing new blends, sustainable practices, and stronger farmer relationships. Growth for us means building systems that preserve the integrity of our tea, enhance the livelihoods of those who grow it, and delight customers with every cup. We intend to keep investing in the craft and science of tea, so future generations inherit both the land and a tradition of excellent flavour.

A Final Word

Whether you are discovering Thakur Tea for the first time or you've been enjoying our blends for years, we offer this: a commitment to authenticity, a respect for the people and places that produce our leaves, and a promise that every cup will be made with care. From our family to yours — thank you for making Thakur Tea part of your daily rituals and memorable moments. We invite you to reach out, taste, and tell us what you think — your next great cup of tea may be the beginning of our next chapter together.

Contact us if you’d like more information about a specific blend, wholesale pricing, or how we work with farmers and communities — we’d love to speak with you.